- PII
- S268667300000616-7-1
- DOI
- 10.7868/S0000616-7-1
- Publication type
- Article
- Status
- Published
- Authors
- Volume/ Edition
- Volume / Issue 9 (537)
- Pages
- 83-94
- Abstract
- The article gives an overview of the major trends on the global pharmaceutical market as well as key factors that have strong effect on it. International competitiveness of U.S. pharmaceutical firms is analyzed and their major strategic directions are defined.
- Keywords
- pharmaceutical market, strategy, mergers and acquisitions, patent cliff, generics, biosimilars, blockbuster
- Date of publication
- 11.09.2014
- Year of publication
- 2014
- Number of purchasers
- 1
- Views
- 828